Yesterday’s posting about where the catalog industry has been and where it’s likely to head was…
Tag: MineThatData
Call ’em
When you run an Inflection Points analysis, you quickly see a first-time buyer relationship that is…
There Are Months That Yield Bad Customers
In a recent project, customers buying from the following months were worth 10% less in the…
An Odd Inflection Point
In a recent project, customers (across the board) who purchased new merchandise in their order were…
New Pilot Project
When I have a new product offering, I share it with you, the loyal reader, at…
Post-COVID New Item Failure
Last week I reintroduced the concept of Winners/Contenders/Others. One sign of a brilliant merchandising team is…
New Product Nightmare
One of our readers forwarded information regarding new item performance replicated via their “Class Of” report…
Category Buyer Analysis
One of the most enjoyable tables I run in a Hillstrom’s Profit analysis is the Category…
AOV and AMV
Most of you measure Average Order Value … AOV as it is often known. Your e-commerce…